GOOG: Google One subscription base hits 150 million

By: fxleaders|2025/05/16 10:15:06
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Google One, a subscription service that charges users for cloud storage and AI capabilities, surpassed 150 million members. That represents a 50% increase since February 2024, when Google One surpassed 100 million subscriptions almost six years after its launch. In the same month, Google unveiled a $199.99/month plan that gave users access to AI features that were not available to free users. The business still offers cheaper Google One subscription tiers for file storage, but they lack most AI features. Shimrit Ben-Yair, a Google vice president in charge of the subscription service, stated the new AI tier was responsible for “millions” of subscriptions. Alphabet is working to diversify beyond advertising, which generated over three-quarters of its $350 billion in total revenue in 2024. Google One is part of this effort. As Alphabet struggles with the threat of AI chatbots, such as OpenAI’s ChatGPT or Google’s own Gemini, to its search engine dominance, its success with subscriptions may be crucial to its long-term financial prospects. For the first time, an Apple executive testified in court last week that AI offerings led to a drop in searches on Apple’s Safari browser. The iPhone manufacturer plans to launch AI-powered search capabilities, which would be a setback for Alphabet, which saw a $150 billion drop in market value that day. Ads have not yet been seamlessly incorporated into AI interfaces, compared to search engines

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WEEX P2P update: Country/region restrictions for ad posting

To improve ad security and matching accuracy, WEEX P2P now allows advertisers to restrict who can trade with their ads based on country or region. Advertisers can select preferred counterparty locations for a safer, smoother trading experience.

 

I. Overview

When publishing P2P ads, advertisers can now set the following:

Allow only counterparties from selected countries or regions to trade with your ads.

With this feature, you can:

Target specific user groups more precisely.Reduce cross-region trading risks.Improve order matching quality.

 

II. Applicable scenarios

The following are some common scenarios:

Restrict payment methods: Limit orders to users in your country using supported local banks or wallets.Risk control: Avoid trading with users from high-risk regions.Operational strategy: Tailor ads to specific markets.

 

III. How to get started

On the ad posting page, find "Trading requirements":

Select "Trade with users from selected countries or regions only".Then select the countries or regions to add to the allowlist.Use the search box to quickly find a country or region.Once your settings are complete, submit the ad to apply the restrictions.

 

When an advertiser enables the "Country/Region Restriction" feature, users who do not meet the criteria will be blocked when placing an order and will see the following prompt:

If you encounter this issue when placing an order as a regular user, try the following solutions.

Choose another ad: Select ads that do not restrict your country/region, or ads that allow users from your location.Show local ads only: Prioritize ads available in the same country as your identity verification.

 

IV. Benefits

Compared with ads without country/region restrictions, this feature provides the following improvements.

Aspect

Improvement

Trading security

Reduces abnormal orders and fraud risk

Conversion efficiency

Matches ads with more relevant users

Order completion rate

Reduces failures caused by incompatible payment methods

V. FAQ

Q1: Why are some users not able to place orders on my ad?
A1: Their country or region may not be included in your allowlist.

 

Q2: Can I select multiple countries or regions when setting the restriction?
A2: Yes, multiple selections are supported.

 

Q3: Can I edit my published ads?
A3: Yes. You can edit your ad in the "My Ads" list. Changes will take effect immediately after saving.

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